If you needed a hammer or a saw or a roll of red caps or a broken broom handle or a nest of telephone wire or a anti-seize paste or anything you could ever imagine you could find it out in Dad’s garage. The core of the garage was a beautiful old work bench, so dark and scarred that it looked medieval. There was an iron vise bolted to it and jar after jar of screws, nails, and nuts arrayed along the back edge. An old radio, tuned forever to the local NPR station, would crackle on and and stay on while you worked out there. If you needed a tire iron or a jack or a bucket for used motor oil or a length of tubing to start work you’d dig around that bench and risk jostling that radio until you pulled it out, a prize that came at just the beginning of the race.
Welcome to the second issue of the Monthly Reader, a run-down of the books I’m reading. It’s been tough but I’ve carved out a little time for myself here and there to read some amazing stuff.
I’d love to hear about what you’re reading as well. Reply to the email and I’ll add it to my reading list.
I was talking with my buddy John Sundman about email and social media and email. He, like me, found that Facebook was useless as a sales medium and Twitter was worse than useless. I’ve had plenty of retweets from folks with more than a million followers and the sales results have been abysmal. In fact, the only surefire way of selling a book is via email. End of story.
John asked me a few questions: “How many people get it? What kind of response do you get when you send out a blast? What mailer tool do you use? How did you build up your mailing list? How long did that take?”
An excerpt from my book, Bloggers Boot Camp: Learning How to Build, Write, and Run a Successful Blog. It’s my 1,000 Word Rule and it is what drives me as a writer even though I have plenty of other responsibilities.
You must write a minimum of 1,000 words a day.
Every new endeavor requires a period of ascetic dedication. This is yours. Some writers make this their ceiling, but many make it their floor. Either way, you must produce on a daily basis. How do you do this? You can crank out, perhaps, three posts of a few hundred words each in the morning and three in the evening. Or you can write one big post. Either way, do the word count. Why is this important? Because if you have a goal, you can meet it. After his heart attack, blogging great Om Malik set this number for himself to ensure he produced quality content in a timely manner and did not kill himself in the process. Sadly, Om’s heart attack was brought on by the blogging lifestyle, as well as too much booze, cigars, family history, and bad luck. It took a massive change in his everyday life to reorient him toward a saner blogging schedule, and he found this 1,000-word limit invaluable.
I’ve created a very cool, very fun monthly newsletter that tells you all what I’m reading. We all know that book discovery is a pain so I’ve created this list. I’d love your feedback, as well, and would love to hear about the books you’re reading. Drop me a line at email@example.com with your recommendations.
The inimitable Hugh Howey has a great video up about how to paginate your manuscript into a PDF for printing. He’s also including two templates for InDesign (you can download them here if they disappear on his site). Don’t have InDesign? Pick up a copy. It’s worth it. Word is useless for desktop publishing and having a version of InDesign can help you make really nice manuscripts.
I’ve been posting chapters from my new book, More Gods Than Men, on Amazon’s WriteOn. This invitation-only service is a sort of fiction workshop that allows folks to comment and edit books on the fly. The best thing is that I can give you guys access to the service now using the code V6BBECGE. Simply cut and paste that code into the box!
Read on to get a taste of the new book.
I was amazingly lucky to be able to talk to William Gibson, author of The Peripheral and a personal writing hero of mine. I’ve always loved his work and it was a real treat to be able to sit down with him. I love my job.